All Lessons

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Financing
Equity Financing

While equity financing might seem like an attractive option for funding car subscription fleets, its downsides—dilution of ownership, potential loss of control, and long-term financial pressure—make it a less desirable choice for many automotive companies.

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Bookkeeping & Accounting
Expense Management

Understand expense management in car subscription businesses, focusing on categorizing and tracking expenses, and implementing strategies for analyzing, controlling, and optimizing costs to boost profitability and foster sustainable growth.

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Captives & Incumbents
Fleet Companies

Fleet companies can seize the opportunity in the emerging car subscription space by directly offering tailored subscription services to diverse customer segments and indirectly supporting car subscription providers, enabling them to tap into new revenue streams, enhance asset utilisation, and adapt to evolving consumer preferences.

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Insurance
Fleet Insurance

Car subscription providers may implement various insurance strategies to optimize their insurance costs and provide the right level of coverage to their customers.

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Back-End Operations
Fleet Management

Understand the importance of implementing advanced fleet management capabilities for car subscription services, discussing the benefits, challenges, and potential strategies for industry incumbents.

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Value Proposition
Flexibility & Convenience

Discover the surprising power of perceived flexibility in car subscription services and how automotive industry stakeholders can harness this insight to captivate consumers and drive growth in a rapidly changing market.

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Digital Customer Experience
Gamification

Incorporating gamification principles into a car subscription self-service portal can enhance customer loyalty and increase ARPU, offering insights into best practices for implementation and the benefits for automotive incumbents.

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Overview
How to use this site

Learn how to get the most from your Loopit Academy experience.

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Back-End Operations
Invoicing & Billing

As the car subscription industry continues to grow, the need for robust and efficient invoicing and billing capabilities becomes increasingly critical.

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Profitability Analysis
Is Car Subscription Profitable?

Car subscription models unlock innovative revenue streams and growth opportunities, fostering customer loyalty, expanding market reach, and enhancing profitability in an ever-evolving automotive landscape.

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Analysis & Growth
Key Performance Indicators (KPIs)

To effectively navigate the competitive landscape of car subscription, businesses need to focus on marketing strategies that attract, engage, and retain customers.

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Paid Media
Loyalty Programs

Loyalty programs have the potential to significantly improve customer retention and reduce churn in the car subscription industry.

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Financing
Manufacturer / Floorplan Financing

Strategically employ manufacturer floorplan financing to acquire vehicles directly from manufacturers or dealers at competitive rates, thereby reducing upfront capital requirements, optimising fleet management, and facilitating rapid expansion in the car subscription market.

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Analysis & Growth
Market Trends

For automotive incumbents, it's crucial to stay informed about market trends and adapt your business strategies accordingly.

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Profitability Analysis
Measuring Profitability Potential

Quantifiable metrics such as higher CLV, RPU, optimized asset utilization, market growth, and ancillary services revenue demonstrate the potential profitability of car subscription models for automotive incumbents.

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Monitoring Payments & Identifying Arrears

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Strategies
Multi-Channel Marketing Strategy

Unlock the secrets to crafting a winning multi-channel marketing strategy for car subscription services, exploring essential components and practical examples that will help you engage your target audience, drive growth, and stand out in the competitive landscape.

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Health Metrics
Net Promoter Score (NPS)

The Net Promoter Score (NPS) is a crucial health metric for car subscription providers, as it measures customer satisfaction and loyalty, which are essential for driving word-of-mouth marketing, reducing churn, increasing customer lifetime value, and attracting investors and partners.

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Performance Metrics
Net Revenue Retention (NRR)

Measuring net recurring revenue allows car subscription providers to assess business health, monitor customer retention, and make informed decisions for long-term success.

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Procurement
New Vehicles

As car subscription services continue to grow in popularity, providers must consider the best way to acquire new car inventory to meet the needs of their customers.

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Digital Customer Experience
Online Booking & Checkout

Car subscription services are designed to offer a more flexible and convenient alternative to traditional car ownership or leasing models, and one of the key features that sets them apart is the emphasis on providing a seamless, self-service digital onboarding experience for customers.

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Financing
Operating Lease

Explore the operating lease financing model for car subscription fleets, highlighting its advantages, drawbacks, and key considerations for implementation to help automotive incumbents stay competitive in the evolving market.

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What is Car Subscription?
Ownership, rental, sharing, subscription: what’s the difference?

While car subscription may share some common traits with ownership, rental, carsharing and leasing, it is the unique combination of all these value propositions that define car subscription as a distinct business model.

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Paid Media
Pay-Per-Click (PPC)

Search engine marketing is crucial for car subscription businesses to reach their target audience and drive traffic to their website. By optimizing their website and using targeted advertising campaigns, companies can improve their search engine rankings and increase visibility, resulting in increased sales and subscriptions.

Car Subscription Academy

Build a successful car subscription business step by step

Get started with building a successful car subscription business by following our practical step by step guide.

What is the Loopit Academy?

The Loopit Car Subscription Academy is the complete guide for building a car subscription business, written by the industry experts at Loopit. In this guide you'll find information on every facet of the

Introduction

Overview

What is Car Subscription?

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Implementing Technology
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Accounts Receivable & Collections
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Profitability & Performance
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Incident & Claims Management
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Customer Service & Success
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Operations & Logistics
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Sales & Customer Onboarding
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Marketing & Growth
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Risk Management & Fraud Prevention
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Inventory & Procurement
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Welcome to Loopit Academy!
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Payment Management & Arrears
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Technology Standards
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Regulatory Environment
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Profitability Analysis
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Performance Metrics
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Operational Requirements
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Defleet Management
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Technology Partners
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What is Car Subscription?
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Back-End Operations
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Digital Customer Experience
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Captives & Incumbents
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Subscription Models
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Subscription Agreement
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Fair Wear and Tear Policy
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Incident Management
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Scaling Your Business
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Vehicle Profitability
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Subscription Metrics
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Bookkeeping & Accounting
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Breaches and Repossessions
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Accounts Receivables
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Customer Assessment
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Vehicle Collection and Handover
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Vehicle Monitoring
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Vehicle Management
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Application and Pre-Approval
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Car Subscription Website
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Car Subscription Plans
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Customer Acquisition
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Marketing Strategy
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Payment Guidelines
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Identification Guidelines
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Car Subscription Business Models
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Key Personnel Roles
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Defining the Business Structure
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Subscription vs Ownership
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The Future of Automotive Retail
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Arrears Management
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Breaches & Repossessions
Get In Touch

Book a free consultation with our experts

Start offering car subscription to your customers under your own brand. Power your own unique go-to-market strategy with an entirely configurable purpose-built solution.

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