All Lessons

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New
Human Resources
Compensation and Benefits

Discover how innovative compensation and benefits strategies can unite automotive incumbents and foster success in the rapidly growing car subscription market.

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Analysis & Growth
Competitor Analysis

To succeed in this increasingly competitive landscape, it is crucial for car subscription providers to conduct thorough competitor analysis to inform their marketing and growth strategies.

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Owned Media
Content Marketing

It's essential to understand the value of content marketing in creating awareness, educating customers, and building trust and credibility for your car subscription service.

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Regulatory Environment
Credit

Delve into the relevant aspects of credit regulation and credit law from a global perspective, and offer guidance on how to navigate the regulatory environment.

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Technology Partners
Credit Reporting

As the automotive industry pivots towards car subscription services, credit reporting emerges as a crucial technology inclusion to ensure financial stability and risk mitigation.

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Performance Metrics
Customer Acquisition Cost (CAC)

Customer Acquisition Cost (CAC) is a key driver of a subscription business as it directly measures your ability to acquire new customers (or subscribers) for a given cost over a period of time.

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Performance Metrics
Customer Lifetime Value (CLTV)

Optimising Customer Lifetime Value in the car subscription industry is crucial to ensuring profitability and long-term success

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Back-End Operations
Customer Management

In the competitive car subscription industry, effective customer management is crucial for building loyalty and ensuring success.

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Strategies
Customer Personas

The purpose of creating customer personas is to help businesses understand their customers better and tailor their marketing strategies and offerings to meet their specific needs and preferences.

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Health Metrics
Customer Retention Rate

The importance of analyzing customer retention rate for car subscription providers lies in its direct impact on recurring revenue, profitability, customer lifetime value, brand reputation, service improvement, and competitive advantage in the increasingly crowded marketplace.

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Strategies
Customer Retention Strategies

The very advantages that make car subscriptions so appealing also present a unique challenge: retaining customers in a business model designed for flexibility.

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Technology Partners
Customer Verification

For customer verification to function appropriate within a car subscription business model, it needs to be achieved with an acceptable level of speed, scale, automation, and accuracy.

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Technology Standards
Cybersecurity Frameworks and Compliance

Car subscription services handle vast amounts of sensitive customer data, including personal information, payment details, and vehicle usage patterns. Implementing robust cybersecurity frameworks is critical to ensuring the confidentiality, integrity, and availability of this data.

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Analysis & Growth
Data & Performance Metrics

It is important to develop a comprehensive framework for the monthly data and performance metrics that should be considered as part of marketing and growth strategies for car subscription services.

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Technology Standards
Data Privacy and Security

The car subscription industry relies heavily on the collection, processing, and storage of customer data, making it crucial for providers to implement robust security measures and adhere to privacy regulations.

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Captives & Incumbents
Dealerships

Dealerships have a prime opportunity to capitalise on the emerging car subscription space by diversifying their revenue streams, enhancing customer engagement, and adapting to evolving consumer preferences for flexible, personalised mobility solutions.

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Financing
Debt Asset Financing

Car subscription providers can leverage debt asset financing as a strategic approach to secure necessary capital, optimize cash flow, and scale their fleets, thereby meeting the increasing consumer demand for flexible and hassle-free mobility solutions.

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Operational Requirements
Delivery & Handover

Delve into the crucial elements of the delivery and handover process in car subscription services, uncovering how businesses can capitalize on opportunities and implement best practices to foster customer satisfaction, prevent fraud, and drive long-term success.

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Disruptors
Digital Marketplaces

'Airbnb for car subscriptions': the digital marketplace is transforming the automotive industry, offering seamless customer experiences and diverse vehicle options while exploring the risks and rewards for fleet partners.

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Overview
Disclaimer

Before you proceed with this course, it is essential to read and understand the following disclaimer regarding the materials provided.

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Defleet Management
Disposal Methods

When cars in the fleet are no longer needed or are reaching the end of their useful life, providers will need to dispose of them in a way that minimizes costs and maximizes returns.

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Procurement
Electric Vehicles

As the adoption of electric vehicles continues to rise, car subscription services are emerging as a flexible and cost-effective alternative to traditional vehicle ownership. This is particularly well-suited for electric vehicles, which are rapidly evolving to become more like smartphones in terms of technology, features, and ownership models.

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Owned Media
Email Marketing

Discover the power of email marketing for car subscription services, as we reveal the secrets to engaging and converting potential subscribers, retaining existing customers, and re-activating churned or returning customers with a tailored, multi-faceted approach.

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Disruptors
Energy Providers

By bundling energy and charging products together with an electric vehicle, energy providers can create a comprehensive offering that meets the evolving needs of their customers and expand their revenue opportunity.

Car Subscription Academy

Build a successful car subscription business step by step

Get started with building a successful car subscription business by following our practical step by step guide.

What is the Loopit Academy?

The Loopit Car Subscription Academy is the complete guide for building a car subscription business, written by the industry experts at Loopit. In this guide you'll find information on every facet of the

Introduction

Overview

What is Car Subscription?

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Implementing Technology
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Accounts Receivable & Collections
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Profitability & Performance
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Incident & Claims Management
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Customer Service & Success
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Operations & Logistics
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Sales & Customer Onboarding
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Marketing & Growth
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Risk Management & Fraud Prevention
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Inventory & Procurement
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Welcome to Loopit Academy!
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Payment Management & Arrears
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Technology Standards
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Regulatory Environment
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Profitability Analysis
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Performance Metrics
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Operational Requirements
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Defleet Management
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Technology Partners
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What is Car Subscription?
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Back-End Operations
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Digital Customer Experience
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Captives & Incumbents
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Subscription Models
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Subscription Agreement
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Fair Wear and Tear Policy
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Incident Management
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Scaling Your Business
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Vehicle Profitability
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Subscription Metrics
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Bookkeeping & Accounting
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Breaches and Repossessions
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Accounts Receivables
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Customer Assessment
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Vehicle Collection and Handover
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Vehicle Monitoring
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Vehicle Management
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Application and Pre-Approval
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Car Subscription Website
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Car Subscription Plans
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Customer Acquisition
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Marketing Strategy
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Payment Guidelines
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Identification Guidelines
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Car Subscription Business Models
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Key Personnel Roles
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Defining the Business Structure
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Subscription vs Ownership
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The Future of Automotive Retail
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Arrears Management
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Breaches & Repossessions
Get In Touch

Book a free consultation with our experts

Start offering car subscription to your customers under your own brand. Power your own unique go-to-market strategy with an entirely configurable purpose-built solution.

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